Amazon has announced a new option for authors and publishers, which will enable them to receive seventy percent of the royalties of sales for Kindle editions of books. Amazon is trying to make the Kindle more attractive than other e-readers, including Apple’s tablet (which, according to speculation, may have e-reader options). The new royalty option will be available on June 30.
Currently authors get between seven and fifteen percent of the list price of printed books and twenty-five percent of net for digital books. The new seventy percent option sounds good, but there are some catches to the policy. To get the seventy percent royalty, the list price of the book must be between $2.99 and $9.99. The title also needs to have Kindle features like text-to-speech.
Amazon is getting worried about the hordes of e-readers introduced lately, especially those seen at CES 2010. Apple’s upcoming device could be their biggest worry yet, if it comes through as expected at the end of the month.
Via ZDNet, image via Amazon.