The live stream concert, hosted by Africa Rising in partnership with Live Love, is a charity event aimed at raising funds for the hard-hit live events and entertainment industry with funds raised going towards Feed Our Crew – an initiative set to assist struggling freelance professionals – and community initiatives by Live Love.
Set to take place on Sunday, 25 April 2021 from 4PM – 6PM on Robben Island, the live event will be streamed to the world for free and will feature Maps Maponyane, as Master of Ceremonies, and headline acts, ‘Jerusalema’ hitmaker Master KG, and the now globally renowned Ndlovu Youth Choir.
Whilst the event is free, guests are encouraged to donate online from as little as R30 – each person donating will go into a draw to win an exclusive VIP experience at the event on Robben Island with each donation counting as one entry into the draw. Whilst their donation will go far in assisting communities in crisis.
‘We would like to honour all the theatres, venues, technical providers & events companies that ensure every show is a magical experience. We trust that our performance at Africa Rising will encourage you and give you hope that we will rise!’, says Ralf Schmitt, Musical Director of the Ndlovu Youth Choir.
Africa Rising is a non-profit organisation that brings music and travel to the world by telling beautiful and inspiring African stories through uniquely produced music experiences. These are brought to life by broadcasting live performances of Africa’s biggest artists, set in the most iconic locations on the continent.
Through such performances, Africa Rising is able to raise money that will be invested back into not only the live events and entertainment industry that has suffered due to Covid-19 pandemic, but also assist communities in urgent need of financial assistance – through NGO, Live Love.
Partners of Africa Rising include Feed Our Crew, LightSAred Africa Rising, Music In Africa, Nandos, Robben Island, Health Passport Worldwide, Bridges For Music, African Grower, Ndlovu Care Group, SOS, Prime Cleaning Suppliers, Veldskoen and Discover Cape Town.