In an unprecedented move, Spotify is merging the realms of music and football by featuring The Rolling Stones’ renowned Tongue and Lips logo on FC Barcelona’s jersey. This iconic change will be showcased during the globally-watched El Clásico match on Saturday, 28th October. This means that the legendary band members – Mick Jagger, Keith Richards, and Ronnie Wood – will symbolically share the football pitch during this high-profile game.
The Rolling Stones have been a musical mainstay on Spotify, providing a timeless soundtrack to countless fans across generations. To commemorate the launch of their latest album, “Hackney Diamonds” – their first original album in nearly two decades – both the men’s and women’s FC Barcelona teams will don jerseys featuring the band’s emblematic logo. This album encapsulates the band’s incredible six-decade-long journey, signaling that their musical voyage is still ongoing.
Both the band and FC Barcelona took to social media to announce this collaboration. Additionally, a special Barça Matchday playlist on Spotify will be released, packed with rock anthems, including tracks from The Rolling Stones, to energize players and supporters alike.
For the aficionados, a limited-edition jersey will be up for grabs at the FC Barcelona Store starting Monday, October 23rd. Only 1899 jerseys, a nod to the club’s inception year, will be available. A unique collection of 22 jerseys autographed by the starting players from both the men’s and women’s teams will also be on sale.
The Rolling Stones expressed their excitement, stating, “Being ardent football enthusiasts, we’re thrilled that our emblematic logo will be featured on FC Barcelona’s jersey, thanks to Spotify. We eagerly await the match and will be rooting for the players.”
In a novel initiative, Spotify and FC Barcelona will introduce a lifestyle clothing line, which includes apparel like t-shirts, hoodies, and more, all adorned with The Rolling Stones’ signature logo, combined with FC Barcelona’s emblem and Spotify’s branding. This collection, inspired by the fusion of music and football, will be available from October 23 at the FC Barcelona Store.
Marc Hazan, VP Partnerships at Spotify, remarked, “Featuring The Rolling Stones on FC Barcelona’s jersey is truly special. Only Spotify could make this happen for El Clásico.” Juli Guiu, VP Marketing at FC Barcelona, added, “Our alliance with Spotify has reached new heights. Merging The Rolling Stones’ logo with our jersey is monumental for our global fanbase.”
This unique collaboration between Barça and Spotify is trailblazing, and fans can delve deeper into this partnership through various Spotify platforms.